Joana Prazeres, graduated in Marketing, holds executive masters in Management with Digital Innovation, Services Marketing, along with specialization in Sustainability. She has worked across various industries, holding leadership positions that encompass a broad range of skills, including Business Development, Marketing Management, Stakeholder Engagement, Strategic Marketing, Negotiation, Sales Management and Digital Transformation. She has been involved in dynamic markets and industries such as mining, construction chemicals, real estate, appliances, among others. She has a particular focus on communication, stakeholder relations management, and sustainability and ESG criteria, placing social and environmental issues at the core of business strategy. She is a pioneer affiliate of Women in ESG Portugal, a movement that brings together women who have developed expertise in the field of sustainability.